Serasoft offers a full range of SEO (Search Engine Optimization) Services

SEO (search engine optimization) is the Holy Grail of website development. Is it art or science? Is SEO dead as the search engine crawlers and robots have advanced or is it still relevant. PhD desertions have been written on search engine analytics and algorithms. Some webmasters simply put in META tags and duplicate the same tags on each page. This might have been effective 10 years ago but search engines use quite a different strategy today. Robots and crawlers search through the web pages looking at content. Then they INDEX your site pages.

We think that proper SEO still plays a roll in how your site gets ranked. You spend thousands of dollars on your web site and without traffic that amounts to nothing. Good SEO can help you get traffic and conversions.

The large search engines today are, in order:

• Google
• Yahoo!
• MSN/Live Search
• Ask
• AOL

Search engines use complicated secret formulas, called ranking algorithms, to determine the order of their results. In our opinion effective SEO takes a strategy and commitment not just from myself as webmaster, but from your marketing team.

These are the most important factors to good SEO:

• HTML page title
• Visible HTML text on the page
• Inbound links (quality and quantity)
• Inbound link anchor text
• Age of domain
• Site authority
• Lesser factors

Notice we did not include META tags? We would and do still populate META tags and the content of these tags should be carefully considered. But that is certainly not the end of the strategy nor should it be. There are many more factors that must be considered for successful SEO.

One special note: Each page in your website is analyzed individually by the search engine. This means even pages you might not want analyzed (there is a way of stopping the robots from analyzing certain pages).

You may also consider paid placement such as Google AdWords and Yahoo! Search Marketing. This is known as pay-per-click (PPC) and is generally an auction-based system.

There is also an SEO package we can provide for you, services and prices are listed below. This is an expensive service because basically you are paying for page placement. You would have to carefully analyze the results from a service such as this but there are many tools available to do this.

Comprehensive SEO Packages:

We can provide Five SEO packages: Basic, Intermediate, Advanced, Aggressive and Custom.

Read more about the Serasoft SEO packages.

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All packages can be subscribed at either Six months or One year contract basis but the payment will be monthly. Price for Custom Package can be decided depending on Client’s requirements.

Guaranteed improvement in Traffic and Search Engine Ranking!

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